Take Your Passions Further with the New Samsung Galaxy S23 Series is the new tagline for the Samsung Galaxy S23 series.
Samsung Electronics Co., Ltd. today unveiled the Galaxy S23 Ultra, Galaxy S23+, and Galaxy S23, marking a new era of Samsung Galaxy’s ultimate premium phone experience. We had a chance to attend one of its local media previews for these series this morning and here are some of the pointers that we got from the event:
Epic Camera
The need and request from phone users to have a better camera had never been reduced and we believe that it keeps on increasing. It was because the camera would be one of the top most used features for all users and even for professional photographers and videographers too.
Galaxy S23 Ultra makes it easier for any level of photographer to capture phenomenal content. It offers Samsung Galaxy’s most advanced camera system, tailored for nearly any lighting conditions and engineered to render incredible detail. The Samsung Galaxy’s epic camera gives users more freedom to explore their creativity, like capturing truly cinematic Nightography videos with transformative AI which impressed us with its outcome. Visual noise that usually ruins low-light images is corrected by a new AI-powered image signal processing (ISP) algorithm that enhances object details and color tone too.
In a Samsung Galaxy first, Galaxy S23 Ultra boasts a new 200MP Adaptive Pixel sensor that captures epic moments with incredible precision while the Galaxy S23 Plus and Galaxy S23 had improved 50MP Adaptive Pixel sensor too. It uses pixel binning to support multiple levels of high-resolution processing at once. And because selfie cameras are more important than ever to how we communicate today, the Galaxy S23 series introduces fast autofocus and our first Super HDR selfie camera, jumping from 30fps to 60fps, for noticeably better front-facing images and videos.




For users who want the ultimate creative control and customization, the Galaxy S23 series offers a suite of tools that differentiate any photography experience. The Expert RAW app, available exclusively on Samsung Galaxy, enables DSLR-style image shooting and editing in RAW and JPEG — no bulky camera equipment is required. Users can experiment with Multiple exposures of photo art or capture a clear view of the Milky Way with Astrophoto settings, and now, after being downloaded on Galaxy S23, Expert RAW features can be accessed within Samsung’s native Camera app. Meanwhile, the new zoom capabilities on the Galaxy Watch5 series’ Camera Controller app empower users to capture a perfectly framed shot right from their wrist.
Additional camera advancements include:
- Low-light or in situations that would normally create a blur, videos are stable with doubled optical image stabilizer (OIS) angles in all directions on Galaxy S23 Ultra.
- Recording videos feel more cinematic with enhanced 8K video at 30 frames per second with a wider angle.
- Advanced, object-based AI analyzes each detail in the frame, even down to minute facial features, such as hair and eyes, to carefully reflect a person’s dynamic characteristics.
- For an even more enhanced video experience, the new 360 Audio Recording feature on Galaxy Buds2 Pro creates multi-dimensional sound.
Premium Performance
The Snapdragon® 8 Gen 2 Mobile Platform for Galaxy unleashes premium experiences, including groundbreaking AI, future-ready mobile gaming features,s and powerfully sustained gameplay with the world’s fastest mobile graphics.
Together, Samsung and Qualcomm optimized the Samsung Galaxy experience with the brand-new Snapdragon® 8 Gen 2 Mobile Platform for Galaxy, the most powerful and efficient platform ever in a Samsung Galaxy smartphone and the fastest Snapdragon available today. Meanwhile, on the Galaxy S23 Ultra, a 5000mAh battery powers a larger camera than Galaxy S22 Ultra without increasing the device’s size.
A newly designed CPU microarchitecture boosts the processing abilities of the Galaxy S23 series by about 30 percent compared to the Galaxy S22 series. Capturing stunning photos in low light requires trillions of calculations per second, so Samsung Galaxy’s highly efficient NPU architecture has been optimized by 49 percent to balance performance and power while using an AI algorithm to help users take epic photos and videos. One of the most significant improvements to the Galaxy S23 series is the optimized GPU, which is approximately 41 percent faster compared to Galaxy 22 series and designed specially for power users.
Expansive 6.8-inch edge display
All this power underpins Galaxy S23 Ultra’s expansive 6.8-inch edge display with a reduced curvature to create a larger and flatter surface area for the best visual experience on a Samsung Galaxy smartphone. Samsung Galaxy’s unique Enhanced comfort feature allows users to adjust color tones and contrast levels, lessening eye strain from screen time at night. Vision booster now adjusts at three levels of lighting instead of two to combat brightness and glare in daylight.



Added Security Protection
Secure and private experiences are the foundation of the Galaxy S23 series. Every smartphone comes with Samsung’s end-to-end Samsung Knox protection, which has received more government and industry certifications than any other mobile device, platform or solution on the market. The Security and Privacy Dashboard on Samsung Galaxy gives users full visibility over who has access to their data and how it’s being used. With just a glance, it’s easy to see if personal data is at risk and receive simple prompts to change settings for a more secure experience. Users can also decide exactly which applications and programs get access to their data and how it can be used.
For an added layer of security, Knox Vault, which was first introduced on the Galaxy S21 series, protects critical information on the Galaxy S23 series by isolating it from the rest of the device, including the OS, for added protection against vulnerabilities.
Environmental Friendly
With the Galaxy S23 series, Samsung Galaxy is doing more to minimize its impact on the environment without compromising quality and aesthetic. The Galaxy S23 series is UL ECOLOGO® certified, meaning that the product has been certified for reduced environmental impact.
For users who want to extend the life of their device, the Galaxy S23 series’ premium experience can be sustained through the years with four generations of OS upgrades and five years of security updates. To enhance its longevity, users can also leverage programs such as Samsung Care+, a support service for accidental damages, repairs and more.
Price and Availability
The Galaxy S23 series comes in four nature-inspired matte hues: Phantom Black, Cream, Green and Lavender.

For more information about Galaxy S23 series, please visit:
- Samsung Galaxy S23 Ultra: https://www.samsung.com/my/smartphones/galaxy-s23-ultra/buy/
- Samsung Galaxy S23+ | Samsung Galaxy S23: https://www.samsung.com/my/smartphones/galaxy-s23/buy/